Web 2.0 Will Be a Hot Topic at the Emerson Exchange

In an earlier post, I had mentioned that my colleague Deb Franke and I will be presenting at the Emerson Exchange (September 10-14, Dallas TX.) The topic is how new Web 2.0 tools and techniques can help you innovate (presented twice–Wednesday 3pm / Thursday 8am.)

There must be something to this topic, because I discovered that we’re not alone. Emerson’s Marshall Meier, a project manager for Foundation fieldbus projects involving Rosemount FF transmitters, is presenting the topic, Web 2.0 in the plant. You can bet I’ll be at one of his two sessions (Tuesday 10am / Wednesday 8am.)

Marshall indicated the goal of his presentation is to introduce the audience to various Web 2.0 technologies, and give them some ideas on how those technologies could be used in a plant. Here’s his submitted abstract:

In 2006, Time Magazine said YOU were the Person of the Year. “You” being one of the millions, maybe billions, of people in the world who are building Web 2.0. The web is no longer read-only medium, rather an interactive environment where the users both generate and consume the content. This workshop will introduce you to some of the most interesting Web 2.0 technologies out there.

Marshall plans to cover the definition of Web 2.0, various examples like RSS, social bookmarking, wikis, video sharing, maps, and photo sharing. These will include possible applications in plants. He’ll be looking to have a very interactive session to explore other potential uses for these people-connecting technologies.

Marshall also shared that like me, he’s a huge fan of RSS for its ability to bring information to him based on his interests.

Posted Friday, August 17th, 2007 under Education, Emerson Exchange.

One comment so far

  1. HI
    I am trying to establish the effect of blogging on company’s communications with their customers/stakeholders.
    I.e. does the fact that it facilitates two-way communication
    fundamentally alter the dialogue process?
    I am doing the research as part of my dissertation for my course MA
    Communications Management. It would help me greatly if you were to answer the short questionnaire below and send it to
    r.crutchley@londonmet.ac.uk
    Let me know if you require any additional information.
    Kind regards, Rachel
    Rachel Crutchley
    Student ID 9901912
    Questionnaire on corporate blogging – please return to r.crutchley@londonmet.ac.uk Many thanks
    Corporate blogging is a relatively new addition to the communications mix. In what ways do you think its evolution has affected corporations relationship with their customers/stakeholders?
    In your view what role does corporate blogging play in the communications mix of organisations?
    In your view what is the appropriate level of blogging in a company e.g. who (what level) should blog? How frequently?
    What arrangements/safeguards (if any) are in place to manage your corporate blog? E.g. are comments censored before they are made live on the site?
    Do you have, or have to adhere to any kind of corporate code when blogging?
    Could you briefly outline how you feel blogs add or should add to the functionality of a company’s communication with its customers/stakeholders?
    In your view as blogging becomes more widespread how can we ensure corporate blogs are effective and useful?
    Please comment on the future of blogging and communications and anything else you feel relevant?
    Please pass this questionnaire on to anyone else in your company that also blogs on the company blog.
    Many thanks

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